neuroscience

Dopamine and Desire: The Neuroscience of Captivating Writing with Bill Birchard

In this enlightening podcast episode, Bill Birchard, a seasoned journalist and business writer, delves into the fascinating world of writing and its impact on the brain. Through extensive research, Bill discovered a treasure trove of information on how language can stimulate various regions of the brain, and in turn, enhance reader experience. Episode Highlights: The…

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