writing

From Code to Content: How You Can Achieve Your Engineering Career Goals with Jordan Cutler

This week’s episode features Jordan Cutler. Jordan is the author of the widely popular High Growth Engineer Newsletter, reaching over 50,000 subscribers. He’s also a respected course instructor and a senior software engineer, known for his expertise in helping engineers excel in their careers. In this episode, Jordan shares his journey of developing both technical and…

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Dopamine and Desire: The Neuroscience of Captivating Writing with Bill Birchard

In this enlightening podcast episode, Bill Birchard, a seasoned journalist and business writer, delves into the fascinating world of writing and its impact on the brain. Through extensive research, Bill discovered a treasure trove of information on how language can stimulate various regions of the brain, and in turn, enhance reader experience. Episode Highlights: The…

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8 Neuroscience-based techniques for writing in ways that engage and excite your readers with author Bill Birchard

In this episode of When Science Speaks, host Mark Bayer sat down with veteran journalist and author Bill Birchard to talk about his latest book, Writing For Impact, 8 Secrets From Science that will fire up your readers’ brains. The book delves into the science of how the brain processes language and how writers can…

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