Numbers Need a Narrative: How to Present Complex Information in Compelling, Accessible Ways with Olivia Bullock, Ph.D.
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In this week’s episode featuring Olivia Bullock, Ph.D., Assistant Professor at George Washington University, we discuss a range of issues related to crafting effective communicaitons, including:
– Olivia’s communication research on the importance of narrative in messaging
– Her work on COVID messaging as a consultant for the U.S. Department of Health and Human Services
– Olivia’s career journey from public relations work to a Ph.D. in communication and how her practical experience informs her research and vice versa
– Her perspective on whether scientists should be leaders or “just follow the data
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